Twenty years ago, my dear friend and today’s guest, Inna Aizenshtein, moved to New York City to pursue a career in fashion. She succeeded despite dealing with a succession of demanding, stress-inducing bosses and eventually realized she was no longer willing to suffer the health consequences of doing work that was no longer aligned. Today we’re talking about the many small shifts that led to a more monumental pivot into a completely different career, now running her own business as a hypnotherapist, leveraging the power of TikTok to attract clients.
More About Inna: Inna Aizenshtein is a hypnotherapist and coach who examines the role that shame and fear play in the unfolding of our lives. Prior to her career in hypnotherapy, Inna worked in the fashion industry for 14 years, most recently as a creative director. Inna initially became interested in hypnotherapy while searching for a healing modality to help repair her nervous system after years of physical and emotional burnout. She now helps people work through and release outdated subconscious blocks so they can reclaim their worthiness and become more magnetic, primarily through TikTok shorts (where she has over 1.5 million views) and in 1:1 sessions with clients.
🌟3 Key Takeaways:
The subconscious mind is responsible for the majority of your actions and impulses. When you can access it, a huge amount of your own mind becomes available to you.
Creating a memory of your future self, seeing yourself having achieved what you want to achieve, gives you the feeling of freedom, health, and happiness. Then your body can help you understand how to get there.
Be willing to notice when a scarcity mindset kicks in. Remember to allow more to come to you. Life is a creative process, and nothing is wasted.
✅Next Action: The next time you’re “in the grip” of a stressful experience, change your state by first noticing how those emotions feel in your body, allowing all sensations to have their say. Name what you are experiencing, and if you can, journal on what you are going to do about it.
📘Books Mentioned:
🔗Resources Mentioned: Inna on the web, Instagram, TikTok
🎧Related Podcast Episodes:
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